Focus: Design to save the world
Totem was my undergraduate thesis project that spanned 2 semesters, the first focusing on research and concept development and the second on execution, product design and systems thinking.
Totem is a platform on which products, consumer analytics companies, and these experience-suppliers can develop mutually beneficial opportunities for both user and product. Services that are truly accurate, well-matched, and perceived with positivity and delight will prevail in the expectation economy.
Outlined in 2 reports I identify and explore this landscape, and manifest solutions through a user interface and product concept.